Prof. Dr. Oliver Frör


Gebäude I, Raum 3.02
Fortstr. 7
76829 Landau


Tel.: +49 6341 280 31534
E-Mail: oliver.froer (at)
Ditigales Büro: Zoom

Office hours: by appointment only


  • Professor für Umweltökonomie
  • Dekan des Fachbereichs NUW
  • Lehrbeauftragter

Weitere Informationen

Professional background 

  • Since December 2011 Professor for Environmental Economics at the University of Koblenz-Landau, Campus Landau, Germany
  • October 2010 – November 2011 Interim professor for Environmental Economics at the University of Koblenz-Landau, Campus Landau, Germany
  • October 2001 – September 2010 Academic assistant (teaching and research) at the department of economics, especially environmental economics, regulatory and consumer policy at the University of Hohenheim, Germany
  • January – May 2001 Adjunct professor in economics at Siena College, Loudonville, NY, USA
  • September 2000 – August 2001 Consultant at the New York State Department of Economic
  • Development (Empire State Development) in Albany, NY and New York, NY, USA


  • Ph.D Economics   (Dr. oec., summa cum laude), 2007, University of Hohenheim, Germany
    Thesis title: “Rationality concepts in environmental valuation”
  • M.A. Economics 2000, State University of New York at Albany
  • Diploma Geoecology 1998, University of Bayreuth, Germany
  • Environmental and Natural Resource Economics
  • Behavioral and Psychological Economics
  • Ecological-Economic Modelling
  • Environmental Economics

  • PRODIGY - Verbundprojekt BioTip: Bodenbiodiversität und Kipppunkte im Amazonas-Becken (BMBF)
  • CUBE - Bioökonomie und territoriale Entwicklung in Kuba: Chancen für die lokale Landwirtschaft (BMBF)
  • Intermodaler Verkehr - Mehrkrterielle Intermodale Routing-Algorithmen als Beitrag zur Verkehrswende (Carl Zeiss Kooperationsfond)

Kaczmarek, N., Mahjoubi, I., Benlasri, M., Nothof, M., Schäfer, R.B.,  Frör, O., Berger, E. (2023). Water quality, biological quality, and human well-being: Water salinity and scarcity in the Draa River basin, Morocco, Ecological Indicators 148, 110050,

Schönenberg, Regine; Pinzón, Claudia; Froese, Rebecca; Brown, Foster; Frör, Oliver (2022): Ao Caminho de Criar Momentos Pós-Coloniais: Propondo uma Dinâmica de Intercâmbio de Conhecimiento Rumo a uma Amazônia Sustentável. In: Cleiseano Emanuel de Silva Paniagua, : Meio Ambiente: Preservação, Saúde e Sobrevivência. Ponta Grossa: Atena Editora. Bd. 3. S. 82-92.

Foong, A., Pradhan, P., Frör, O, Kropp, J.P. (2022): Adjusting agricultural emissions for trade matters for climate change mitigation. Nature Communications 13:3024,

Do, H.H., Frör, O. (2022): River Ecosystem Resilience: Applying the Contingent Valuation Method in Vietnam. Sustainability14, 12029.

Mahjoubi, I.; Bossenbroek, L.; Berger, E.; Frör, O. (2022): Analyzing Stakeholder Perceptions of Water Ecosystem Services to Enhance Resilience in the Middle Drâa Valley, Southern Morocco. Sustainability 14,4765. 

Schüpbach, B., Weiß, S.B., Jeanneret, P., Zalai, M., Szalai, M., Frör, O. (2021): What determines preferences for semi-natural habitats in agrarian landscapes? A choice-modelling approach across two countries using attributes characterising vegetation. Landscape and Urban Planning,

Berger, E., Bossenbroek, L., Beermann, A.J., Schäfer, R.B., Znari, M., Riethmüller, S., Sidhu, N., Kaczmarek, N., Benaissa, H., Ghamizi, M., Plicht, S., Ben Salem, S., El Qorchi, F., Naimi, M., Leese, F., Frör, O. (2021) Social-ecological interactions in the Draa River Basin, southern Morocco: Towards nature conservation and human well-being using the IPBES framework, Science of the Total Environment769,

Bruehl, Carsten A; Despres, Laurence; Frör, Oliver; Patil, Chandrashekhar D; Poulin, Brigitte; Tetreau, Guillaume; Allgeier, Stefanie (2020): Environmental and socioeconomic effects of mosquito control in Europe using the biocide Bacillus thuringiensis subsp. israelensis (Bti). In: Science of the Total Environment. Bd. 724. S. 137800.

Berger, Elisabeth; Frör, O.; Schäfer, Ralf B. (2019): Salinity impacts on river ecosystem processes: a critical mini-review. In: Philosophical Transactions of the Royal Society B: Biological Sciences. Bd. 374. Nr. 1764.

Buhk, Constanze; Schirmel, Jens; Rebekka, Gerlach; Frör, O. (2019): Traditional Water Meadows: A Sustainable Management Type for the Future?. In: Ondraek, Gabrijel: Irrigation in Agroecosystems. Rijeka: IntechOpen.

Averbeck, P., Frör, O., Gartiser, N., Lützel, N, Rudolf, F. (2019), Climate change preparedness of enterprises in the Upper Rhine region from a business perspective – a multidisciplinary, transboundary analysis, NachhaltigkeitsManagementForum,

Frör, O., Mechel, C., Pape, J. (2019) Die Ökoeffizienzanalyse zum Vergleich heterogener Unternehmen. In: Baumast, A., Pape, J., Weihofen, S., Wellge, S. (Hrsg.) Betriebliche Nachhaltigkeitsleistung messen und steuern. Verlag Eugen Ulmer Stuttgart, 277 – 286.

Rommelmann, S., Mechel, C., Frör, O., Pape, J. (2019) Anwendung der Ökoeffizienzanalyse bei Sitex Textile Dienstleistungen. In: Baumast, A., Pape, J., Weihofen, S., Wellge, S. (Hrsg.) Betriebliche Nachhaltigkeitsleistung messen und steuern. Verlag Eugen Ulmer Stuttgart, 286 – 296.

Averbeck, P., Frör, O. (2018) SWOT-Analyse der Klimawandel-Anpassungsbereitschaft von Unternehmen. Revue d’Allemagne 50 (2), 319 – 323.

Priefer, C., Jörrisen, J., Frör, O. (2017) Pathways to shape the bioeconomy. Resources 6 (10)

Steinmetz, Zacharias; Wollmann, Claudia; Schaefer, Miriam; Buchmann, Christian; David, Jan; Tröger, Josephine; Muñoz, Katherine; Frör, O.; Schaumann, Gabriele Ellen (2016): Plastic mulching in agriculture. Trading short-term agronomic benefits for long-term soil degradation?. In: Science of the Total Environment. Bd. 550. S. 690-705.

Cañedo-Argüelles, M.; Hawkins, C.P.; Kefford, B.J.; Schäfer, Ralf B.; Dyack, B.J.; Brucet, S.; Buchwalter, D.B.; David, B.; Dunlop, J.E.; Frör, O.; et al., (2016): Saving freshwater from salts: Ion-speciøc standards are needed to protect biodiversity. In: Science. Bd. 351. Nr. 6276. S. 4-6.

Schulze, E.D., Frör, O., Hessenmöller, D. (2016) Externe ökologische Folgen von Flächenstilllegungen im Wald. AFZ-Der Wald ( 15, 24-26.

Frör, O., Weiß, S., Weyand, M. (2016) Förderung der Akzeptanz hydromorphologischer Maßnahmen. Korrespondenz Wasserwirtschaft 9(9), 545 – 550

Ahlheim, M.; Börger, T.; Frör, O. (2015): Replacing rubber plantations by rain forest in Southwest China – Who would gain and how much?. In: Environmental Monitoring and Assessment.

Schulz, R.; Bundschuh, M.; Gergs, R.; Brühl, C.A.; Diehl, D.; Entling, ; Fahse, L.; Frör, O.; Jungkunst, H.F.; Lorke, A.; Schäfer, Ralf B.; Schaumann, G.E.; Schwenk, K. (2015): Review on environmental alterations propagating from aquatic to terrestrial ecosystems. In: Science of the Total Environment. Bd. 538. S. 246-261.

Häuser, I.; Martin, K.; Germer, J.; He, P.; Blagodatskiy, S.; Liu, H.; Krauß, M.; Rajaona, A.; Shi, M.J.; Pelz, S.; Langenberger, G.; Zhu, C.D.; Cotter, M.; Stürz, S.; Waibel, H.; Steinmetz, H.; Wieprecht, S.; Frör, O.; Ahlheim, M.; Aenis, T.; Georg, C. (2015): Environmental and socio-economic impacts of rubber cultivation in the Mekong region: challenges for sustainable land use. In: CAB Reviews. Bd. 10. Nr. 27.

Ahlheim, M.; Frör, O.; Luo, J.; Pelz, S.; Jiang, T. (2015): Towards a Comprehensive Valuation of Water Management Projects When Data Availability Is Incomplete – The Use of Benefit Transfer Techniques. In: Water. Bd. 7. S. 2472-2493.

Rumbaur, C.; Thevs, N.; Disse, M.; Ahlheim, M.; Brieden, A.; Cyffka, B.; Duethmann, D.; Feike, T.; Frör, O. (2015): Sustainable Management of River Oases along the Tarim River in North-Western China under Conditions of Climate Change. In: Earth System Dynamics. Bd. 6. S. 83-107.

Ahlheim, M.; Frör, O.; Luo, J.; Pelz, S.; Jiang, T.; Yiliminuer, (2015): The Social Value of Environmental Improvements in the Tarim Basin – toward a Comprehensive Assessment in a Heterogeneous Setting. In: Environment and Natural Resources Research. Bd. 5. Nr. 2.

Ahlheim, M.; Frör, O.; Langenberger, G.; Pelz, S. (2014): Chinese urbanites and the preservation of rare species in remote parts of the country – The example of eaglewood. In: Environmental Economics. Bd. 5. Nr. 4. S. 32-42.

Ahlheim, M.; Frör, O.; Luo, J.; Pelz, S.; Jiang, T. (2013): How do Beijing residents value environmental improvement in remote parts of China?. In: Advances in Climate Change Research. Bd. 4. Nr. 3. S. 190-200.

Ahlheim, M.; Börger, T.; Frör, O. (2013): The effects of extrinsic incentives on respondent behaviour in CVM. In: Journal of Environmental Economics and Policy . Bd. 2. Nr. 1. S. 45-70.

Neef, A.; Ekasingh, B.; Friederichsen, R.; Becu, N.; Lippe, M.; Sangkapitux, C.; Frör, O.; Punyawadee, V.; Schad, I.; Williams, P.M.; Schreinemachers, P.; Neubert, D.; Heidues, F.; Cadisch, G.; Dang, N.T.; Gypmantasiri, P.; Hoffmann, V. (2013): Participatory Approaches to Research and Development in the Southeast Asian Uplands: Potential and Challenges. In: Fröhlich, H.; Schreinemachers, P.; Stahr, K.; Clemens, G.: Sustainable Land Use and Rural Development in Southeast Asia: Innovations and Policies for Mountainous Areas. Springer Environmental Science and Engineering. S. 321-365.

Frör, O.; Schindler, S. (2012): Nachhaltigkeit durch Umweltpolitik. In: Unterricht Wirtschaft + Politik. Bd. 2. Nr. 3. S. 2-5.

Ahlheim, M.; Frör, O. (2011): Drinking and protecting: a market approach to the preservation of cork oak landscapes. In: Journal of Environmental Policy and Planning. Bd. 13. Nr. 2. S. 179-196.

Ahlheim, M.; Börger, T.; Frör, O. (2011): Respondent incentives in contingent valuation: the role of reciprocity. In: FZID Discussion Papers. Nr. 39-2011.

Ahlheim, M.; Ekasingh, B.; Frör, O.; Kitchaicharoen, J.; Neef, A.; Sangkapitux, A.; Sinphurmsukskul, N. (2010): Better than their reputation: enhancing the validity of contingent valuation mail survey results through citizen expert groups. In: Journal of Environmental Planning and Management. Bd. 53. Nr. 2. S. 163-182.

Ahlheim, M.; Frör, O.; Heinke, A.; Nguyen, M.D.; Pham, V.D. (2010): Labour as a utility measure in contingent valuation studies how good is it really?. In: FZID Discussion Papers, Universität Hohenheim. Nr. 13. S. 0-0.

Ahlheim, M.; Frör, O.; Heinke, A.; Keil, A.; Nguyen, M.D.; Pham, V.D.; Saint-Macary, C. (2009): Landslides in mountainous regions of Northern Vietnam: Causes, protection strategies and the assessment of economic losses. In: International Journal of Ecological Economics and Statistics. Bd. 15. S. 20-33.

Weldessilassie, A.B.; Frör, O.; Boelee, E.; Dabbert, S. (2009): The economic value of improved wastewater irrigation: a contingent valuation study in Addis Ababa, Ethiopia. In: Journal of Agricultural and Resource Economics. Bd. 34. Nr. 3. S. 428-449.

Frör, O. (2008): Bounded rationality in environmental valuation: empirical evidence using cognitive psychology. In: Ecological Economics. Bd. 68. S. 570-581.

Frör, O. (2007): Rationality Concepts in Environmental Valuation. Bern: Peter Lang.

Ahlheim, M.; Ekasingh, B.; Frör, O.; Kitchaicharoen, J.; Neef, A.; Sangkapitux, C.; Sinphurmsukskul, N. (2007): Using citizen expert groups in environmental valuation - Lessons from a CVM study in Northern Thailand. In: Diskussionsbeiträge aus dem Institut für Volkswirtschaftslehre der Universität Hohenheim. Nr. 283.

Ahlheim, M.; Frör, O.; Sinphurmsukskul, N. (2006): Economic valuation of environmental benefits in developing und emerging countries: theoretical considerations und practical evidence from Thailand and the Philippines. In: Quarterly Journal of International Agriculture. Bd. 45. Nr. 4. S. 397-419.

Ahlheim, M.; Frör, O. (2005): Environmental indicators from an economic perspective significance and political relevance. In: Hutter, Claus-Peter; Böcker, Reinhard: Umweltindikatoren - Mythos oder Wirklichkeit? Was wissen wir wirklich über unsere Umwelt?. Stuttgart: S. Hirzel Verlag. Bd. 35.

Ahlheim, M.; Frör, O. (2005): Constructing a Preference-oriented Index of Environmental Quality. In: Schmidt, Ulrich; Traub, Stefan: Advances in Public Economics: Utility, Choice and Welfare. A Festschrift in Honor of Christian Seidl. Dordrecht: Springer Economics. S. 151-172.

Ahlheim, M.; Frör, O.; Lehr, U.; Wagenhals, G.; Wolf, U. (2004): Contingent Valuation of Mining Land Reclamation. In: IAW-Report. Nr. 2. S. 33-61.

Ahlheim, M.; Frör, O.; Kohnert, I.; Lehr, U.; Wolf, U. (2004): Die ökonomische Bewertung von Änderungen der Umweltqualität mit Hilfe der Kontingenten Evaluierungsmethode. In: Hüttl, Reinhard; Gerwin, Werner: Entwicklung und Bewertung gestörter Kulturlandschaften. Fallbeispiel Niederlausitzer Bergbaufolgelandschaft. Cottbus: BTU Cottbus. S. 377-402.

Ahlheim, M.; Frör, O. (2003): Valuing the non-market production of agriculture. In: Agrarwirtschaft. Bd. 52. Nr. 8. S. 356-369.

Bartelink, H.H.; Bernhofer, C.; Berbigier, P.; Borghetti, M.; Cienciala, E.; Dolman, A.J.; Frör, O.; Gracia, C.A.; Granier, A.; Grünwald, T.; Hari, P.; Jans, W.; Kellomäki, S.; Kramer, K.; Leinonen, I.; Loustau, D.; Magnani, F.; Markkanen, T.; Matteucci, G.; Mohren, G.M.J.; Moors, E.; Nissinen, A.; Peltola, H.; Sabate, S.; Sanchez, A.; Sontag, M.; Valentini, R.; Vesala, T. (2002): Evaluation of sic process-based forest growth models using eddy-covariance measurements of CO2 and H2O fluxes at six forest sites in Europe. In: Global Change Biology. Bd. 8. Nr. 3. S. 213-230.

Frör, O.; Hauhs, M.; Lange, H.; Müller-Christ, G. (1998): Local Indicators of Sustainable Development: Examples of information management in the historic and present utilization of forests.

External publication platforms